Articles liés à Blockages to Controlling Climate Change: Positioning...

Blockages to Controlling Climate Change: Positioning of Fossil Fuels, Irrational Consumption and Energy Indifferentiation - Couverture souple

Casséus, Odelin

 
9786205435700: Blockages to Controlling Climate Change: Positioning of Fossil Fuels, Irrational Consumption and Energy Indifferentiation
Couverture souple
ISBN 10 : 6205435705 ISBN 13 : 9786205435700
Editeur : Our Knowledge Publishing, 2022

Synopsis

Climate disruption is about money and the fight for financial hegemony. This is also true for the state, which collects a tax on every liter of gasoline consumed around the world, but also for the private sector, which earns hundreds of billions of dollars in profit per year. Global warming is a wicked problem. The only way to fight it effectively is to allow multinationals and corporations the opportunity to make more money in the energy transition than they are used to making in the exploitation of fossil-based and fossil-derived industries. Thus this paper summarizes the constraints to eradicating global warming, using the concept of positioning in mixed marketing to analyze the role of this product in the global economy, its contribution to the shaping of our consumer societies, and its impact on climate change.

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Éditeur
Our Knowledge Publishing
Date d'édition
2022
Langue
anglais
ISBN 10 
6205435705
ISBN 13 
9786205435700
Reliure
Broché
Nombre de pages
56
Coordonnées du fabricant
non disponible
Personne responsable
non disponible