Intellectual Property Rights and Sports Celebrations - Couverture souple

Goel, Apoorva; Singh, Ankit

 
9786205493670: Intellectual Property Rights and Sports Celebrations
Couverture souple
ISBN 10 : 6205493675 ISBN 13 : 9786205493670
Editeur : LAP LAMBERT Academic Publishing, 2022

Synopsis

The global sports and entertainment industry has been rapidly moving towards commercialization and merchandising. The authors have tried to capitalize on the idea of commercial sports entertainment and study the concept of sports celebrations and gestures from the perspective of intellectual property rights. The book provides a fresh approach to distinctive and popular sports celebrations and looks at the aspect from the lens of intellectual property law. The authors have attempted to capture the multifarious aspects of sports celebrations and establish a connection between intellectual property rights and distinctiveness of a sportsperson, particularly in relation to their famous celebratory moves that are a massive source of entertainment in themselves.

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Éditeur
LAP LAMBERT Academic Publishing
Date d'édition
2022
Langue
anglais
ISBN 10 
6205493675
ISBN 13 
9786205493670
Reliure
Broché
Nombre de pages
96
Coordonnées du fabricant
non disponible
Personne responsable
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