Articles liés à Sustainable and Innovative Entrepreneurship Development...

Sustainable and Innovative Entrepreneurship Development in Nigeria: Food and Beverage Industry in Focus - Couverture souple

OJELADE, Mathew

 
9786207466160: Sustainable and Innovative Entrepreneurship Development in Nigeria: Food and Beverage Industry in Focus
Couverture souple
ISBN 10 : 6207466160 ISBN 13 : 9786207466160
Editeur : LAP LAMBERT Academic Publishing, 2024

Synopsis

This research examined the effect of innovation strategy on sustainable entrepreneurship development of food and beverage firms in the Ibadan metropolis, Oyo state, Nigeria. The predictors identified to capture innovation strategy are quality service delivery, branding and technological innovations. The Survey research design was employed. All the registered food and beverage firms in the Ibadan metropolis according to NGdirectory, 2020 were considered while the staff of the four (4) firms was purposively selected as respondents for this study because of their large branch network.

Les informations fournies dans la section « Synopsis » peuvent faire référence à une autre édition de ce titre.

Éditeur
LAP LAMBERT Academic Publishing
Date d'édition
2024
Langue
anglais
ISBN 10 
6207466160
ISBN 13 
9786207466160
Reliure
Broché
Nombre de pages
68
Coordonnées du fabricant
non disponible
Personne responsable
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