Business Intelligence and its application in Credit Unions: A study based on the BI project implemented at Sicoob - Couverture souple

Feitosa Sampaio, Wigenes

 
9786207721597: Business Intelligence and its application in Credit Unions: A study based on the BI project implemented at Sicoob
Couverture souple
ISBN 10 : 6207721594 ISBN 13 : 9786207721597
Editeur : Our Knowledge Publishing, 2024

Synopsis

Due to the various developments that have taken place in recent years in the business world, the economic scenario has become more competitive for companies. Information technology (IT) has been a strong ally in the decision-making process of organisational executives and its advances have allowed decision support systems, such as Business Intelligence (BI), to become indispensable solutions. The co-operatives of the Brazilian Credit Union System (Sicoob) are part of this challenging scenario. In order to be competitive in the market, these co-operatives need an edge as a means of winning new members and retaining the loyalty of existing ones. To this end, Sicoob has invested in implementing a BI project in order to boost the business of its co-operatives. This book covers the entire process of implementing the BI project at Sicoob and assesses the importance of the data analytics environment (BI) according to the perception of a group of professionals from the cooperatives that have benefited from the project's results.

Les informations fournies dans la section « Synopsis » peuvent faire référence à une autre édition de ce titre.

Éditeur
Our Knowledge Publishing
Date d'édition
2024
Langue
anglais
ISBN 10 
6207721594
ISBN 13 
9786207721597
Reliure
Broché
Nombre de pages
56
Coordonnées du fabricant
non disponible
Personne responsable
non disponible