Consumer Behavior and Private Brand Marketing in the Pune Electronics - Couverture souple

Londhe, Sandeep ; Mandlik, Dhananjay

Couverture souple

ISBN 10 : 620940944X ISBN 13 : 9786209409448

Editeur : LAP LAMBERT Academic Publishing, 2026

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India’s electronics retail sector has transformed significantly over the past decade due to urbanization, rising incomes, and changing consumer lifestyles. Private label brands have emerged as strong competitors to national and international brands, influencing purchasing decisions and brand perceptions.This study examines consumer behavior in Pune, a rapidly growing urban market with a diverse population and expanding retail infrastructure. It analyzes how factors such as pricing, promotions, product quality, availability, and marketing strategies shape consumer acceptance of private label electronic brands.The findings highlight the growing preference for private labels as value-for-money alternatives and the role of effective marketing in reshaping brand loyalty within India’s electronics retail market.

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�diteur: LAP LAMBERT Academic Publishing
Date d'�dition: 2026
Langue: anglais
ISBN 10: 620940944X
ISBN 13: 9786209409448
Reliure: Broch�
Nombre de pages: 220
Coordonn�es du fabricant: non disponible
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Consumer Behavior and Private Brand Marketing in the Pune Electronics

Londhe, Sandeep; Mandlik, Dhananjay

Edit� par LAP LAMBERT Academic Publishing, 2026

ISBN 10 : 620940944X ISBN 13 : 9786209409448

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Consumer Behavior and Private Brand Marketing in the Pune Electronics

Londhe, Sandeep; Mandlik, Dhananjay

Edit� par LAP LAMBERT Academic Publishing, 2026

ISBN 10 : 620940944X ISBN 13 : 9786209409448

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Consumer Behavior and Private Brand Marketing in the Pune Electronics

Londhe, Sandeep; Mandlik, Dhananjay

Edit� par LAP LAMBERT Academic Publishing, 2026

ISBN 10 : 620940944X ISBN 13 : 9786209409448

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Consumer Behavior and Private Brand Marketing in the Pune Electronics

Sandeep Londhe

Edit� par LAP LAMBERT Academic Publishing Jan 2026, 2026

ISBN 10 : 620940944X ISBN 13 : 9786209409448

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Taschenbuch. Etat : Neu. This item is printed on demand - it takes 3-4 days longer - Neuware -India's electronics retail sector has transformed significantly over the past decade due to urbanization, rising incomes, and changing consumer lifestyles. Private label brands have emerged as strong competitors to national and international brands, influencing purchasing decisions and brand perceptions.This study examines consumer behavior in Pune, a rapidly growing urban market with a diverse population and expanding retail infrastructure. It analyzes how factors such as pricing, promotions, product quality, availability, and marketing strategies shape consumer acceptance of private label electronic brands.The findings highlight the growing preference for private labels as value-for-money alternatives and the role of effective marketing in reshaping brand loyalty within India's electronics retail market. 220 pp. Englisch. N� de r�f. du vendeur 9786209409448

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Consumer Behavior and Private Brand Marketing in the Pune Electronics

Sandeep Londhe

Edit� par LAP LAMBERT Academic Publishing, 2026

ISBN 10 : 620940944X ISBN 13 : 9786209409448

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Taschenbuch. Etat : Neu. nach der Bestellung gedruckt Neuware - Printed after ordering - India's electronics retail sector has transformed significantly over the past decade due to urbanization, rising incomes, and changing consumer lifestyles. Private label brands have emerged as strong competitors to national and international brands, influencing purchasing decisions and brand perceptions.This study examines consumer behavior in Pune, a rapidly growing urban market with a diverse population and expanding retail infrastructure. It analyzes how factors such as pricing, promotions, product quality, availability, and marketing strategies shape consumer acceptance of private label electronic brands.The findings highlight the growing preference for private labels as value-for-money alternatives and the role of effective marketing in reshaping brand loyalty within India's electronics retail market. N� de r�f. du vendeur 9786209409448

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Consumer Behavior and Private Brand Marketing in the Pune Electronics (Paperback)

Sandeep Londhe

Edit� par LAP Lambert Academic Publishing, 2026

ISBN 10 : 620940944X ISBN 13 : 9786209409448

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Paperback. Etat : new. Paperback. India's electronics retail sector has transformed significantly over the past decade due to urbanization, rising incomes, and changing consumer lifestyles. Private label brands have emerged as strong competitors to national and international brands, influencing purchasing decisions and brand perceptions.This study examines consumer behavior in Pune, a rapidly growing urban market with a diverse population and expanding retail infrastructure. It analyzes how factors such as pricing, promotions, product quality, availability, and marketing strategies shape consumer acceptance of private label electronic brands.The findings highlight the growing preference for private labels as value-for-money alternatives and the role of effective marketing in reshaping brand loyalty within India's electronics retail market. This item is printed on demand. Shipping may be from our UK warehouse or from our Australian or US warehouses, depending on stock availability. N� de r�f. du vendeur 9786209409448

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Consumer Behavior and Private Brand Marketing in the Pune Electronics

Sandeep Londhe (u. a.)

Edit� par LAP LAMBERT Academic Publishing, 2026

ISBN 10 : 620940944X ISBN 13 : 9786209409448

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Taschenbuch. Etat : Neu. Consumer Behavior and Private Brand Marketing in the Pune Electronics | Sandeep Londhe (u. a.) | Taschenbuch | Englisch | 2026 | LAP LAMBERT Academic Publishing | EAN 9786209409448 | Verantwortliche Person f�r die EU: SIA OmniScriptum Publishing, Brivibas Gatve 197, 1039 RIGA, LETTLAND, customerservice[at]vdm-vsg[dot]de | Anbieter: preigu. N� de r�f. du vendeur 134521010

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Consumer Behavior and Private Brand Marketing in the Pune Electronics

Sandeep Londhe

Edit� par LAP LAMBERT Academic Publishing Jan 2026, 2026

ISBN 10 : 620940944X ISBN 13 : 9786209409448

Neuf Taschenbuch

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Vendeur : buchversandmimpf2000, Emtmannsberg, BAYE, Allemagne

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Taschenbuch. Etat : Neu. This item is printed on demand - Print on Demand Titel. Neuware -India's electronics retail sector has transformed significantly over the past decade due to urbanization, rising incomes, and changing consumer lifestyles. Private label brands have emerged as strong competitors to national and international brands, influencing purchasing decisions and brand perceptions.This study examines consumer behavior in Pune, a rapidly growing urban market with a diverse population and expanding retail infrastructure. It analyzes how factors such as pricing, promotions, product quality, availability, and marketing strategies shape consumer acceptance of private label electronic brands.The findings highlight the growing preference for private labels as value-for-money alternatives and the role of effective marketing in reshaping brand loyalty within India's electronics retail market.VDM Verlag, Dudweiler Landstra�e 99, 66123 Saarbr�cken 220 pp. Englisch. N� de r�f. du vendeur 9786209409448

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