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National Applied Talents Training Engineering textbook series: A Practical Communication(Chinese Edition) - Couverture souple

KONG ZHAO LIN

 
9787040358162: National Applied Talents Training Engineering textbook series: A Practical Communication(Chinese Edition)

Synopsis

Paperback. Pub 2012 08 218 Chinese Higher Education Press National Applied Talents Training Engineering textbook A Practical Communication is divided into 11 chapters. including the dissemination and communication studies. communication processes and The system structure. the spread of symbols and meaning. media. dissemination of the audience. and dissemination of results. mass communication and Focus communication and dissemination of research methods. cross-cultural communication. integrated marketing communication. communication regulations and ethics. Applied Talents Training Engineering textbook A Practical Communication Each chapter is divided into four parts. the first part of the basis of knowledge to answer the what and the second part related to the ability to answer the how to do . the third part of the Case Study ...

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