TOP TEN——世界顶级企业的体育营销圣经 - Couverture souple

paperback. Etat : New. Ship out in 2 business day, And Fast shipping, Free Tracking number will be provided after the shipment.Pages Number: 205 Publisher: People s Sports Publishing House Pub. Date: 2007 12. Olympic Games from 776 BC to AD 2008. has gone through 112 years. but such a long time in the course of history is just a short span. Olympic sponsors competition between commercial and sport roar in the arena of staging a wonderful symphonic overture. Looking back on long and short in the past. increasing competition from Olympic sponsors direct role in this thriving business community is busy. so that everyone in the world. regardless of national leaders and ordinary residents felt the wisdom of the Olympic sponsors and passion. Thus. this particular book to show you a wonderful and unique business segment . . the book chronicles the story of the world s greatest master of sports marketing: Coca-Cola. Samsung. McDonald s. Lenovo. Adidas. Pepsi. Swatch Qi. Volkswagen. VISA. Nike and many other top companies how to conduct the Olympic and sports marketing. sports marketing guru to make the reader comprehend the secret of their success. Contents: Riding the wind to fly the Olympic Games - Legend of the case of a sports marketing. signing Ronaldinho. the event thrives Second. the Winter Olympics fame. battles victory Third. the pursuit of top programs among the ranks of four cutting-edge. successful work f1. explore trip limit five. entered the nba. Adidas opened a comprehensive marketing strategy: I have a greater than 2 to 1 +1. who can grasp the young people. who will be able to master the next two Olympics I was born three diverse strategic model technology. nuances. see male and female four. to become the exclusive supplier of apparel nba. basketball market. based on five. sponsored by the Chinese sports. determined to win six. net do slip through the net - the expansion of the brand in-depth segmentation and channel marketing era swordfight drinks - Pepsi a sports marketing strategy. from the grassroots to cultivate customer two. playing cool in the end three or four in the competition to grow in 2008. the courage inFour Satisfaction guaranteed,or money back. N� de r�f. du vendeur J39626

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