Development Report of Chinese Old Brand Enterprises No.1 (2011) (Chinese Edition) - Couverture souple

Zhang Ji Jiao

Couverture souple

ISBN 10 : 7509726956 ISBN 13 : 9787509726952

Editeur : Social Science Academic Press, 2011

Synopsis

How can the time-honored brands advance with the times? Referring to the development of time-honored brands from 2008 to 2010, this book analyzes the advantages and disadvantages of time-honored brands from the perspective of competitive power,social responsibility, technical innovation and firm management,etc. The book also put forwards valuable suggestions for futher development of those brands.

Détails de l'édition

• Éditeur: Social Science Academic Press
• Date d'édition: 2011
• Langue: chinois
• ISBN 10: 7509726956
• ISBN 13: 9787509726952
• Reliure: Paperback
• Nombre de pages: 199
• Coordonnées du fabricant: non disponible
• Personne responsable: non disponible