Chao Ji Jing Zheng Li: Jing Ji Quan Qiu Hua Chao Liu Zhong Kua Guo Jing Ying de Wen Hua Zhi Chi = Super Competitive Ability (Chinese Edition)

Manqing He

ISBN 10 : 7801730801 ISBN 13 : 9787801730800

Editeur : Guo Ji Wen Hua Chu Ban Gong Si, 2002

Synopsis

Date :2002-11-1 International Cultural Publishing Company book main contents include sequence . introduction. previous multinational business culture and its mechanism of action. introduction. transnational business and cultural characteristics of the environment : cultural differences . support for cross-border cultural aspects of business ; next transnational business analysis and application of cultural policy . cultural marketing strategy of transnational markets . cross-cultural management strategies . multinational culture of sustainable development initiatives ; Appendix : some countries and regions in the world customs and taboos Conclusion . the main reference. column index. Introduction The previous sequence multinational business culture and its mechanism of action I. Introduction II environmental characteristics of multin...

Détails de l'édition

• Éditeur: Guo Ji Wen Hua Chu Ban Gong Si
• Date d'édition: 2002
• Langue: chinois
• ISBN 10: 7801730801
• ISBN 13: 9787801730800
• Reliure: Unknown Binding
• Nombre de pages: 486
• Coordonnées du fabricant: non disponible
• Personne responsable: non disponible