UNDERSTANDING THE CONTENT OF MASS MEDIA: COMMUNICATION FOR HARMONIOUS WORLD ORDER - Couverture rigide

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9788131614020: UNDERSTANDING THE CONTENT OF MASS MEDIA: COMMUNICATION FOR HARMONIOUS WORLD ORDER
Couverture rigide
ISBN 10 : 8131614026 ISBN 13 : 9788131614020
Editeur : Rawat Books

Synopsis

Media content, penned by varied individuals across diverse organizations, often offers differing viewpoints on the same news, which can either cultivate societal consensus or discord. Grasping the underlying intent of media content is crucial for navigating these dynamics. Mass media research strives to reveal audience preferences and assess the societal impacts of media messages. This book explores these aspects, investigating how media influences harmony via its communication techniques, topic handling, and the tools it uses. By examining both mass media and social media content, this study aims to emphasize their role in creating a unified global communication environment, thereby promoting societal harmony and understanding.

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Éditeur
Rawat Books
ISBN 10 
8131614026
ISBN 13 
9788131614020
Reliure
Hardcover
Coordonnées du fabricant
non disponible
Personne responsable
non disponible