Synopsis
David Simmonds' book focuses on the blend between theory and practice. It will not be (merely) a how-to set of checklists for operational practitioners, nor (just) an academic review of the literature for strategic managers. Instead, each chapter will specifically combine the relevant thinking with appropriate real-life evidence, through the use of pedagogical features.
Les informations fournies dans la section « Synopsis » peuvent faire référence à une autre édition de ce titre.
Présentation de l'éditeur
David Simmonds' book focuses on the blend between theory and practice. It will not be (merely) a how-to set of checklists for operational practitioners, nor (just) an academic review of the literature for strategic managers. Instead, each chapter will specifically combine the relevant thinking with appropriate real-life evidence, through the use of pedagogical features.
Les informations fournies dans la section « A propos du livre » peuvent faire référence à une autre édition de ce titre.
