"Communication, media and cultural studies: Beyond development, the nomenclature that suggests the growth of ‘communication and media studies’ as a prime genre of cultural theories and also the critical studies of human involvement and participation beyond so-called social progress, institutional development and global mass mediation. What sort of involvement and participation then this book is talking about or looking for? Beyond such developmental communication praxis, it looks for the core of human communication genres like the development and growth of individuality; anatomy of messages and mediation; ethnomethodology of human communication in a determinate social periphery; cultural identity, cognitive attachment and dialectics among participating individuals and also mass; genealogy and existence of ideology and the ‘political self’ etc. So beyond describing the latest upgradation of communication technologies or communication development in national territories this book quests for the earlier underlying ideological debate between the development of individuality and the nationalist claim for developing its people as ‘mass’ and the contemporary debate between global postmodern claim of techno-centric mass audience and the socio-cultural identities of individual human beings."
Les informations fournies dans la section « Synopsis » peuvent faire référence à une autre édition de ce titre.
Vendeur : Vedams eBooks (P) Ltd, New Delhi, Inde
Communication Media and Cultural Studies Beyond Development is now all set to reach its readers The terms in their individual iconic versions have already become very popular in many ways such as interdisciplinary academic streams newer modes of analytical discourse and of course substantially viable to the market operations The subsidiary derivated professional streams also have been formulated and taught in various Universities and private institutions Such courses are media management corporate communications human resource management advertising management etc myriad of such formulations have eroded the former disciplinary senses and traditional formulations of academic compartmentalization But before being swayed away with the iconic effects of such ever generating academic formulations one must have knowledge about the analytical and philosophical core of such streams often signified as Professional studies If managing the mundane exercises is called management philosophizing them and their underlying cultural outcomes are then to be called communication and cultural studies Such cultural outcomes cause and reveal even so called minor social transformations that drive individual human beings understand the basic features of life and the world beyond its cumulative massified and developmental approach 276 pp. N° de réf. du vendeur 90758
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