Hardcover. Etat : New. Etat de la jaquette : New. 1st Edition. Contents: Foreword. Preface. I. Products and destination: Introduction. 1. Small is a next big thing for tourism in Thailand/Adarsh Batra. 2. Assessing the potential of bird watching tourism in the heart of India-a study with special reference to Madhya Pradesh/Sandeep Kulshreshtha, Sandeep Paatlam and Jayati Singh. 3. Tour on an imagined heritage trail set in the mosque city of Bagerhat, Bangladesh: cogitation for market potentials/Azizul Hassan. 4. India's intangible heritage: a study of spiritualism in Rishikesh/Charu Sheela Yadav and Archana P. Vyas. 5. Developing tourism brand peace destination Oman/Kaneezx Fatima, Boumedyen and Maruf Fatima. 6. Role of Buddhist circuit in the development of tourism industry: case of Himachal Pradesh/Ashish Naag, Sandeep Walia. 7. A case study on Gharial and tourism: role of National Chambal Sanctuary in conservation of Gharials and promoting tourism/Ravindra Singh Kushwah, Pramendra Singh and Sandeep Dubey. II. Tourism management development and impacts: 8. The entrepreneurial conundrum: a review of tourism entrepreneurship amongst indigenous societies/Darren Le Ross. 9. Climate change and impact on Hari-Ke-Pattan wetland/Abhishek Aggarwal. 10. Employee engagement: a case study of Taj Mahal Hotel at New Delhi/Sheeba Hamid and Mohd. Sadique. 11. International tourist profiling for analysis of sustainable tourism development at Kushinagar, Uttar Pradesh/Anupama Srivastava. 12. Competitive pressure and tourist satisfaction: a comparative analysis of destination competitiveness of India and Singapore/Archana Bhatia. 13. Tourism industry in India: new vistas/Narender Sharma. 14. Impact of tourism on peace and international relations/George Thomas and Rohan Bhalla. 15. Developing tourism destination through sustainable approach/Seema Paul. 16. 2T's: Effect of terrorism on tourism in India/Pramendra Singh and Ravindra Singh Kushwah. 17. Role of print media in generation of awareness regarding local environmental and its impact on local people of Kullu, Himachal Pradesh/Arvind Kumar. III. Hospitality management: 18. Foreign direct investment in tourism and hospitality sector of India/Suneel Kumar and Kamlesh Attri. 19. Advertisement as a marketing tool in hospitality industry/Tanvi. 20. Role of homestays in building food image of the destination/Manik Arora Shunali. 21. Service quality of hotel industry in Himachal Pradesh: an empirical analysis/Deepika Gautam. 22. An inventory of infrastructure and services on offer for the people with diability in movement: a study of select star hotel of Shimla/Parikshit Sharma, Vikesh Kadhyap and Pallavi Thakur. 23. Internet marketing in hospitality industry: a study of hotels in New Delhi and NCR/Abhishek Ghai. IV. Contemporary tourism: 24. An imaginative refuge: eco tourism and branding nature/Jayne Fenton Keane. 25. Pro-poor tourism: realizing the socio-economic benefits of tourism in India with special reference to Lucknow/Masood Ansar Naqvi. 26. Promoting sports tourism in Nagaland: reflection on Naga indigenous games/Medonuo Pienyu. 27. Ethical upshots in tourism sector/Sandeep Singh. 28. Geotoruism a tourism perspective for the North West Mountain state in India/Suman Sharma and Amit Katoch. 29. The characteristics of Ahilik in Grand Bazaar and implications on tourist experience/Gurel Cetin and Ismail Kizilirmak. 30. Mysticism as a key motivating factor in tourism: a case of 33rd Kalachakra in Leh-2014/Rahul Thakur and Amit Gangotia. 31. Corporate Governance, tourism and hospitality industry in India/Deepa Shrivastava and Satish K. Mittal. 32. Alternative tourism: a vital mechanism to attain sustainable development of tourism in Katra, (J&K)/Bharat B. Sharma. 33. Community based eco-tourism in Himachal Himalayas/Amit K. Mathur. 34. FIIS and FDIS: boom to tourism/Devinder Sharma and Rishi Jerath. V. Wellness tourism: 35. Dimensions of wellness tourism/S.P. Bansal and Syed Ahmad Rizwan. 36. Emergence of wellness tourism in Himalayas: a sustainable appro. N� de r�f. du vendeur 115620

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