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Scenographics - Set Design & Papercraft Art, A New design approach - Couverture rigide

Shaoqiang, Wang

 
9788415967316: Scenographics - Set Design & Papercraft Art, A New design approach

Synopsis

Scenographics explores the possibilities of creating a set that utilizes creative design in a multi-dimensional perspective which intends to surround the spectator in a total experience. Going behind the scenes of the design process, it explores the creative and strategic elements of set design such as handmade designing and 3D graphics computing.

Scenographics reveals an exciting aspect of visual design that has scarcely been explored by other publications. It provides an insider’s perspective of the intriguing challenges of this creative universe. It is a great tool for companies searching for fresh and genuine marketing methods, design professionals and any reader interested in visual arts.


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À propos de l'auteur

Wang Shaoqiang is a professor at the Guangzhou Academy of Fine Arts, where he is dean of the design, visualization and animation department. He is the founder of Sandu Publishing, whose titles focus on international design, architecture, branding, communication, trends and culture, and the editor of Design 360° magazine and Asia-Pacific Design. He has been invited to lecture at numerous universities, design academies and organizations, and he has also been a jury member for China’s most prestigious design and illustration awards.

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"I feel that set design is growing as an art form and that the boundaries for what it can be are evolving. In many instances the notion of what a set designer is expands to include the role of art director, which brings greater freedom to come up with ideas and concepts for the project. Set designers come from a variety of backgrounds, and the job is very multidisciplinary. It’s no longer just something done for a play or a film; there are now endless possibilities for designing environments for events, commercial spaces, window displays, exhibitions, trade shows, receptions, lobbies and many other places. Set designers are starting to get more credibility for their creative input and hard work – something I truly believe that we deserve!" From the foreword by Linnea Apelqvist, set designer and prop stylist.


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