Architecture today. Commercial spaces - Couverture rigide

Andreu, David

 
9788499360812: Architecture today. Commercial spaces

Synopsis

A compendium of fantastic projects by 26 of the most relevant professionals in this field. This new addition to the "Architecture Today' series presents exciting projects from around the world. Bars, restaurants, shops and boutiques, hotels, cafes... The role architecture plays in branding, marketing, and the ultimate success or failure of commercial ventures cannot be underestimated; indeed, the relationship between the architecture of these spaces and customer behaviour is an increasingly researched and highly specialised subject. This book illustrates the potential of such collaborations. A reference volume for retailers, shop designers, interior designers, window dressers, and architects.

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Présentation de l'éditeur

A compendium of fantastic projects by 26 of the most relevant professionals in this field. This new addition to the "Architecture Today' series presents exciting projects from around the world. Bars, restaurants, shops and boutiques, hotels, cafes... The role architecture plays in branding, marketing, and the ultimate success or failure of commercial ventures cannot be underestimated; indeed, the relationship between the architecture of these spaces and customer behaviour is an increasingly researched and highly specialised subject. This book illustrates the potential of such collaborations. A reference volume for retailers, shop designers, interior designers, window dressers, and architects.

Les informations fournies dans la section « A propos du livre » peuvent faire référence à une autre édition de ce titre.