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Digital Nudge: The hidden forces behind the 35,000 decisions we make every day - Couverture souple

Pereira, Fabio

 
9788594377159: Digital Nudge: The hidden forces behind the 35,000 decisions we make every day
Couverture souple
ISBN 10 : 8594377150 ISBN 13 : 9788594377159
Editeur : Editora Caroli, 2019

Synopsis

35 thousand - that's the average number of decisions a person makes every day. Have you ever wondered how many of these are digital decisions? The ones we make using technology devices like smartphones, wearables, laptops. Also the ones that computers, algorithms and Artificial Intelligence make for us.The vast majority of our decisions are influenced by irrational and emotional factors. For decades, scientists have been studying so we can better understand how it is possible not only to predict but also influence decisions through interventions on the environment where decisions are made."A must-read book when digital not only takes over the world, but also our minds." – Arthur Paredes – author of Profundamente

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Éditeur
Editora Caroli
Date d'édition
2019
Langue
anglais
ISBN 10 
8594377150
ISBN 13 
9788594377159
Reliure
Broché
Nombre de pages
192
Coordonnées du fabricant
Manufactured by Amazon on behalf of the author
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