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Changing Discursive Trends in the Online Review Genre: A Cross-Linguistic Study of Blablacar - Couverture souple

Hernández-López, María De La O

 
9789004694118: Changing Discursive Trends in the Online Review Genre: A Cross-Linguistic Study of Blablacar
Couverture souple
ISBN 10 : 9004694110 ISBN 13 : 9789004694118
Editeur : Brill, 2024

Synopsis

Around twenty years ago, with the digitisation of almost every facet of life, most businesses started including their own review system, so that their products could be rated and reviewed. This was the first wave of online reviews, called online consumer reviews (OCRs). The emergence of the smartphone and the proliferation of social media in the 2010s, however, resulted in a new ecosystem in which peers could share their assets, review other peers and be reviewed. This is the second wave of online reviews, or the emergence of online peer reviews (OPRs). This book explores the three differentiating discursive practices found in BlaBlaCar in Spanish and in English (emotive, relational and metacommunicative) as representative of this new wave. It demonstrates that OPRs have characteristics of their own, and proposes a new definition that captures the latest developments in online reviews in the context of peer collaboration.

Les informations fournies dans la section « Synopsis » peuvent faire référence à une autre édition de ce titre.

Éditeur
Brill
Date d'édition
2024
Langue
anglais
ISBN 10 
9004694110
ISBN 13 
9789004694118
Reliure
Broché
Nombre de pages
200
Coordonnées du fabricant
non disponible
Personne responsable
gpsr@libri.de
gpsr@libri.de

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