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(Multi) Media Translation: Concepts, practices, and research - Couverture rigide

 
9789027216397: (Multi) Media Translation: Concepts, practices, and research
Couverture rigide
ISBN 10 : 9027216398 ISBN 13 : 9789027216397
Editeur : John Benjamins Publishing Co, 2001

Synopsis

The globalisation of communication networks has increased the domains of translation and is challenging ever more the translator’s role. This volume is a collection of contributions from two different conferences (Misano, 1997 and Berlin, 1998). (Multi)Media translation, especially screen translation (TV, cinema, video), has made more explicit the complexities of any communication and has led us to take a fresh look at the translator’s strategies and behaviours.Several papers ponder the concepts of media and multimedia, the necessity of interdisciplinarity, the polysemiotic dimension of audiovisual media. Quite a few discuss the current transformations in audiovisual media policy. A great many deal with practices, mainly in subtitling but also in interpreting for TV and surtitling: what are the quality parameters and the conditions to meet audience’s expectations?
Finally some show the cultural and linguistic implications of screen translation. Digitalisation is changing production and broadcasting and speeding up convergence between media, telecommunications and information and communication technology.
Is (multi)media translation a new field of study or an umbrella framework for scholars from various disciplines? Is it a trick to overcome the absence of prestige in Translation Studies? Or is it just a buzz word which gives rise to confusion? These questions remain open: the 26 contributions are partial answers.

Les informations fournies dans la section « Synopsis » peuvent faire référence à une autre édition de ce titre.

Présentation de l'éditeur

The globalisation of communication networks has increased the domains of translation and is challenging ever more the translator’s role. This volume is a collection of contributions from two different conferences (Misano, 1997 and Berlin, 1998). (Multi)Media translation, especially screen translation (TV, cinema, video), has made more explicit the complexities of any communication and has led us to take a fresh look at the translator’s strategies and behaviours.Several papers ponder the concepts of media and multimedia, the necessity of interdisciplinarity, the polysemiotic dimension of audiovisual media. Quite a few discuss the current transformations in audiovisual media policy. A great many deal with practices, mainly in subtitling but also in interpreting for TV and surtitling: what are the quality parameters and the conditions to meet audience’s expectations?
Finally some show the cultural and linguistic implications of screen translation. Digitalisation is changing production and broadcasting and speeding up convergence between media, telecommunications and information and communication technology.
Is (multi)media translation a new field of study or an umbrella framework for scholars from various disciplines? Is it a trick to overcome the absence of prestige in Translation Studies? Or is it just a buzz word which gives rise to confusion? These questions remain open: the 26 contributions are partial answers.

Les informations fournies dans la section « A propos du livre » peuvent faire référence à une autre édition de ce titre.

Éditeur
John Benjamins Publishing Co
Date d'édition
2001
Langue
anglais
ISBN 10 
9027216398
ISBN 13 
9789027216397
Reliure
Relié
Nombre de pages
318
Éditeur
Gambier Yves, Gottlieb Henrik
Coordonnées du fabricant
non disponible
Personne responsable
non disponible