The Medium Is the Message: And 50 Other Ridiculous Advertising Rules - Couverture rigide

Anneloes Van Gaalan

 
9789063692155: The Medium Is the Message: And 50 Other Ridiculous Advertising Rules

Synopsis

The world of advertising seems to have a seemingly endless list of rules. Some consider these rules to be valuable words of wisdom; others perceive them to be mere restrictions, dogmas, and formulae that need to be bent, twisted, or broken entirely.

The Medium is the Message provides a list of inspirational or delusional advertising jargon for the world to judge.

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À propos de l?auteur

Anneloes van Gaalen (1979) is an all-around creative, working as a writer, editor, curator, and documentary filmmaker. After receiving a MA and MPhil in English, American Studies, and Cultural Analysis, she started writing for a wide variety of publications.

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