Sales and Marketing: Learn What You Need in 2 Hours - Couverture souple

Girard, Scott L.; O'Keefe, Michael F.; Price, Marc A.

 
9789077256374: Sales and Marketing: Learn What You Need in 2 Hours

Synopsis

You have a brilliant idea and are ready to invest all your time and hard-earned cash. But what if you aren't really sure how to market or sell that stunning service or perfect product? What if you are a bit of an introvert and aren't even sure that you can sell it at all?

In this essential guide, you'll learn how to:

Train and coordinate a sales and marketing team.

Establish prices and profit projections.

Get and keep customers.

Each of the books in the Crash Course for Entrepreneurs series offers a high-level overview of the critical things you need to know and do if you want to survive and thrive in our super-competitive world. Of course, there's much more to learn about each topic, but what you'll read here will give you the framework for learning the rest.

Les informations fournies dans la section « Synopsis » peuvent faire référence à une autre édition de ce titre.

Présentation de l'éditeur

You have a brilliant idea and are ready to invest all your time and hard-earned cash. But what if you aren't really sure how to market or sell that stunning service or perfect product? What if you are a bit of an introvert and aren't even sure that you can sell it at all?

In this essential guide, you'll learn how to:

Train and coordinate a sales and marketing team.

Establish prices and profit projections.

Get and keep customers.

Each of the books in the Crash Course for Entrepreneurs series offers a high-level overview of the critical things you need to know and do if you want to survive and thrive in our super-competitive world. Of course, there's much more to learn about each topic, but what you'll read here will give you the framework for learning the rest.

Les informations fournies dans la section « A propos du livre » peuvent faire référence à une autre édition de ce titre.