Becoming the Product: The Critical Internet Researcher as a Virtual Intellectual traces the evolution of critical internet research. Examining the pioneering work of early net critic Geert Lovink, the influencer-style approach of Joshua Citarella, and the practices of Alex Quicho and Sophie Public, the essay explores how researchers share their work and sustain their careers in today’s attention economy. Charting the rise of subscription platforms and engagement-driven metrics, Becoming the Product reveals the tension between intellectual critique and commodification, investigating the blurred boundaries between scholarship, aesthetic branding, and market-driven content - and questioning the future sustainability of critical thinking in the digital age.
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Becoming the Product: The Critical Internet Researcher as a Virtual Intellectual traces the evolution of critical internet research. Examining the pioneering work of early net critic Geert Lovink, the influencer-style approach of Joshua Citarella, and the practices of Alex Quicho and Sophie Public, the essay explores how researchers share their work and sustain their careers in today’s attention economy. Charting the rise of subscription platforms and engagement-driven metrics, Becoming the Product reveals the tension between intellectual critique and commodification, investigating the blurred boundaries between scholarship, aesthetic branding, and market-driven content - and questioning the future sustainability of critical thinking in the digital age.
Les informations fournies dans la section « A propos du livre » peuvent faire référence à une autre édition de ce titre.
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Paperback. Etat : new. Paperback. Parsing digital scholarship from aesthetic branding and market-driven content, Billuart investigates the future of internet research in the digital ageBy examining the pioneering work of early net critic Geert Lovink and the influencer-style approach of internet theorist Joshua Citarella, as well as the practices of Alex Quicho and Sophie Public, Morgane Billuart delves into the diverse strategies internet researchers adopt to share their work and sustain their careers in today's era defined by the attention economy. Charting the rise of subscription-based platforms and the increasing importance of engagement-driven metrics, she uncovers the tension between intellectual critique and the pressures of commodification. Thus Becoming the Product investigates the future of critical internet research and the sustainability of critical thinking in the digital age.Morgane Billuart (born 1997) is an affiliated researcher at the Institute of Network Cultures and the New Center for Research and Practice. Her first book, Cycles: The Sacred and Doomed was published by Set Margins' in 2024. Shipping may be from multiple locations in the US or from the UK, depending on stock availability. N° de réf. du vendeur 9789083532516
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