Articles liés à What is post-branding?

What is post-branding? - Couverture rigide

Vodeb, Oliver; Grant, Jason

 
9789083682013: What is post-branding?

Synopsis

New hb edition of What Is Post Branding? Part design experiment, part critical theory, and part how-to manual, ‘What is Post-Branding?’ introduces a creative counter to the neoliberal orthodoxy of branding. Conceived and written by Dr Oliver Vodeb - an extra-disciplinary designer, critical theorist, and educator active in Melbourne - and Jason Grant - a designer and co-founder of Inkahoots Design - the book empowers a better design of public communication for civic and activist groups by replacing corporate branding’s predatory principles with a new set of strategies embedded in a new culture of craft – a new way for relating with the world. The graphic design is by Jason Grant, co-founder of Inkahoots Design, an Australian studio recognized for its creative advocacy and activism. Previous edition published 2023, ISBN 9789083270678

Les informations fournies dans la section « Synopsis » peuvent faire référence à une autre édition de ce titre.

À propos de la quatrième de couverture

New hb edition of What Is Post Branding? Part design experiment, part critical theory, and part how-to manual, ‘What is Post-Branding?’ introduces a creative counter to the neoliberal orthodoxy of branding. Conceived and written by Dr Oliver Vodeb - an extra-disciplinary designer, critical theorist, and educator active in Melbourne - and Jason Grant - a designer and co-founder of Inkahoots Design - the book empowers a better design of public communication for civic and activist groups by replacing corporate branding’s predatory principles with a new set of strategies embedded in a new culture of craft – a new way for relating with the world. The graphic design is by Jason Grant, co-founder of Inkahoots Design, an Australian studio recognized for its creative advocacy and activism. Previous edition published 2023, ISBN 9789083270678

Les informations fournies dans la section « A propos du livre » peuvent faire référence à une autre édition de ce titre.