Fast, Cheap And Viral - Couverture souple

CHOPRA, AASHISH

Couverture souple

ISBN 10 : 9351952754 ISBN 13 : 9789351952756

Editeur : Hachette India, 2019

Synopsis

Viral marketing should not be a happy accidentAashish Chopra's first viral video was shot with close to no budget and sparing equipment. Yet, today, his content has over 350 million views and industry masters universally agree that Aashish has cracked the viral code. In Fast, Cheap and Viral, the ace marketer shares the secrets behind his success - all of them learnt and honed on his journey. This one-stop super-guide to viral video marketing gives you the low-down on: HOW TO GRAB EYEBALLS in a sea of content; HOW TO DRIVE ENGAGEMENT (because views can be bought, but engagement is earned); WHY STORYTELLING BEATS PRODUCTION VALUE and behind-the-scenes tips and tricks; HOW TO BUILD YOUR PERSONAL BRAND and kill job insecurity. For every student, entrepreneur, blogger, marketing manager or leader who dreams of reaching millions on a shoestring budget, this book is the definitive manual on sustainable viral success. ]

Détails de l'édition

• Éditeur: Hachette India
• Date d'édition: 2019
• Langue: anglais
• ISBN 10: 9351952754
• ISBN 13: 9789351952756
• Reliure: Broché
• Nombre de pages: 224
• Coordonnées du fabricant: non disponible
• Personne responsable: Label emmaus; 766798695; librairie.solidaire@label-emmaus.co; ; labelemmaus; 74 rue paul vaillant couturier; noisy le sec; 93130; France