Articles liés à Mass Communication
Résultats de recherche pour Mass Communication
Image d'archives
Mass Communication
Edité par
Manakin Press, 2017
ISBN 10 : 9384370509
ISBN 13 : 9789384370503
Neuf
Couverture rigide
Edition originale
Vendeur : Vedams eBooks (P) Ltd, New Delhi, Inde
Évaluation du vendeur 4 sur 5 étoiles
Hardcover. Etat : New. 1st Edition. Contents: 1. Overview. 2. What is Mass Communication? 3. Models and Theories of Mass Communication. 4. Mass Media: A Social, Political and Economic Component. 5. Instruments of Mass Communication. 6. Print Media. 7. Electronic Media. 8. New Media. 9. Advertising and Public Relations. This is a textbook, guide and handbook for all mass communication courses. It is designed explicitly keeping the modern curriculum and trends in mind. The purpose of this book is to give students and teachers a resource based on the Indian context and examples and descriptions suited for the Indian mind-set. The text in this book revolves heavily around orienting the reader's perspective towards that of a media analyst as opposed to a media consumer. It takes cognisance of all recent syllabus changes made by UGC and individual Universities. N° de réf. du vendeur 127257
Acheter neuf
EUR 37,85
Expédition à EUR 17,50
Expédition depuis Inde vers Etats-Unis
Expédition depuis Inde vers Etats-Unis
Quantité disponible : 1 disponible(s)