Business Communication - Couverture souple

Reddy, C.R.

Couverture souple

ISBN 10 : 9384588636 ISBN 13 : 9789384588632

Editeur : I K International Publishing House Pvt. Ltd, 2019

Synopsis

Business Communication encompasses written, reading, oral or spoken and listening skills. Apart from a comprehensive coverage of the theoretical concepts, the book interweaves a large number of thought-provoking situations; important tips and suggestions; and anecdotal examples. With its approach and focus, the UG/PG students of business management and commerce streams and professional courses will find this book an indispensable course book, both in full-time and distance learning programs.

Salient Features:

• Comprehensive coverage of theoretical concepts, both in verbal and non-verbal communication, for the students to build a strong background.
• In-text exhibits of thought-provoking situations for the students to analyze.
• End-of-chapter exercises for the students to apply the concepts learned in the chapter.
• End-of-book fifteen short cases with questions, for discussion in the classroom.
• Dedicated chapters on Report Writing, Corporate Communication, and Marketing Communication.
• Special coverage on job application, resumes, group discussion, interview and career seeking.

A propos du livre

À propos de l?auteur

C. R. Reddy, Professor UGC Emeritus Department of Commerce Sri Krishnadevaraya University Anantapur (Andhra Pradesh), India.

Détails de l'édition

• Éditeur: I K International Publishing House Pvt. Ltd
• Date d'édition: 2019
• Langue: anglais
• ISBN 10: 9384588636
• ISBN 13: 9789384588632
• Reliure: Broché
• Nombre de pages: 286
• Coordonnées du fabricant: non disponible
• Personne responsable: non disponible