FARM FRESH RETAILING CASE OF CUSTOMER SATISFACTION

Tanveera Hassan Lone, Jyoti Kachroo, Naveed Hamid

 
9789388020596: FARM FRESH RETAILING CASE OF CUSTOMER SATISFACTION
ISBN 10 : 9388020596 ISBN 13 : 9789388020596
Editeur : Tanveera Hassan Lone, Jyoti Kachroo, Naveed Hamid, 2020

Synopsis

This book is written and designed to know about the customer satisfaction approach in Farm fresh retailing. This book has special emphasis on various aspect of customer satisfaction in retail and identification of various factors responsible for customer satisfaction in retail organization, especially for farm fresh products in the sample area. This book presents overview regarding the scenario of retailing in detail followed by wheel of retailing concept in order to know the basis of retailing in present era. This book provides empirical information about the various methodologies and aspects related to the customer satisfaction in farm fresh retailing. The book is based on primary as well as secondary data and factual information from the various respondents in sample retail outlet. The main aim of this book is to act as a ready reference for various policy-makers in order to frame the concrete policies and strategies for strengthening the base of agriculture retailing in the sample area for better profitability.

Les informations fournies dans la section « Synopsis » peuvent faire référence à une autre édition de ce titre.

Éditeur
Tanveera Hassan Lone, Jyoti Kachroo, Naveed Hamid
Date d'édition
2020
Langue
anglais
ISBN 10 
9388020596
ISBN 13 
9789388020596
Reliure
Reliure inconnue
Nombre de pages
81
Coordonnées du fabricant
non disponible
Personne responsable
non disponible