Does Your Brand Care - Couverture souple

 
9789401475037: Does Your Brand Care
Couverture souple
ISBN 10 : 9401475032 ISBN 13 : 9789401475037
Editeur : Lannoo, 2021

Synopsis

Wat kan jouw bedrijf doen voor een betere wereld?

Les informations fournies dans la section « Synopsis » peuvent faire référence à une autre édition de ce titre.

À propos de l'auteur

Isabel Verstraete worked in advertising and marketing in the Netherlands, France and Belgium before founding her own strategic consultancy in 2011. She is president of FAM, Female Association of Belgian Marketeers.

À propos de la quatrième de couverture

<p>If there's one thing we have learned in recent times, it's that we live in a fragile world. In the midst of the pandemic, brand expert Isabel Verstraete researched companies that seemed to deal better with the crisis and discovered a pattern behind their success. This pattern turned out to be a shift in attitude towards how they do business. These newly gained insights are bundled together in <strong>The C A R E Principles: Collaboration, Agility, Reliability, Empathy</strong>.</p> <p><strong>The C A R E Principles</strong> reach deep into the structure of your company, touching your people, your clients, your communities and the world. <strong>The C A R E Principles</strong> are not a quick fix for a specific business problem. They are the key to your company's long-term success - and even survival. The many case studies in this book from companies big and small, national and international, prove that taking C A R E of something or somebody is a winning strategy.</p><br/>

Les informations fournies dans la section « A propos du livre » peuvent faire référence à une autre édition de ce titre.

Éditeur
Lannoo
Date d'édition
2021
Langue
anglais
ISBN 10 
9401475032
ISBN 13 
9789401475037
Reliure
Broché
Nombre de pages
200
Coordonnées du fabricant
non disponible
Personne responsable
non disponible