Myanmar has often been referred to as the next great economic frontier. While the world has high hopes for this emerging economy, many hurdles lie ahead. Its laws, infrastructure, financial institutions, and rules of commerce continue to be a work in progress. This book provides numerous examples of companies that have not only overcome various challenges, but also thrived in the rapidly evolving environment that is Myanmar today. It covers the hopes and dreams of Burmese founders, who are leading organisations that are operating there. By telling the stories of their unique perspectives and experiences, we hope to inspire and guide those who follow, helping them envision and trailblaze their own paths forward in the emerging economy.
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<p><strong>Dr Philip Zerrillo</strong> is a Professor of Marketing and the former Dean of Post Graduate Professional Programmes at Singapore Management University. He is currently a member of the Board of Directors at Help University (Malaysia), the Dr Bienvenido Tantoco Chaired Professor of Retailing at Jose Rizal University, and the former Chairman of the Board of the Thammasat University MIM programme and Sharps Compliance Corp (NASDAQ-SMED).</p> <p>Dr Zerrillo is the founding editor-in-chief of <em>Asian Management Insights</em>. He is a member of the editorial board of numerous journals in areas such as agriculture, case writing and business management. Dr Zerrillo has written or co-authored more than 40 cases and teaching notes, won numerous teaching awards, supervised over 25 doctoral students and consulted with over 200 companies.</p> <p> </p> <p><strong>Adina Wong</strong> is Senior Assistant Director at the Centre for Management Practice, Singapore Management University, where she is an editor and case writer. She also did her MBA at SMU. Adina has worked with institutional clients, such as J P Morgan and HSBC, as an account manager in the banking industry. Her undergraduate degree was in Economics and Psychology at the National University of Singapore. She speaks English, Mandarin, French and Cantonese.</p>
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