Big Data and Innovation in Tourism, Travel, and Hospitality: Managerial Approaches, Techniques, and Applications - Couverture souple
Synopsis
Chapter 1. Big Data: the Oil of the New Tourism Economy.- Chapter 2. Composite Indicators for Measuring the Online Search Interest by a Tourist Destination.- Chapter 3. Developing Smart Tourism Destinations with the Internet of Things.- Chapter 4. Big Data in Online Travel Agencies and its Application Through Electronic Devices.- Chapter 5. Big Data for Measuring the Impact of Tourism Economic Development Programme: a Process and Quality Criteria Framework for Using Big Data.- Chapter 6. Research on Big Data, VGI, and the Tourism and Hospitality Sector: Concepts, Methods, and Geographies.- Chapter 7. Sentiment Analysis for Tourism.- Chapter 8. Location-Based Social Network Data for Tourism Destinations.- Chapter 9. Identifying Innovative Idea Proposals with Topic Models - A Case Study from SPA Tourism.- Chapter 10. Customer Data and Crisis Monitoring in Flanders and Brussels.- Chapter 11. Analyzing Airbnb Customer Experience Feedback Using Text Mining.- Chapter 12. Big Data as a Game Changer: How does it Shape Business Intelligence within a Tourism and Hospitality Industry Context?.- Chapter 13. Strengthening Relational Ties and Building Loyalty Through Relational Innovation and Technology: Evidence from Spanish Hotel Guests.- Chapter 14. Big Data and its Supporting Elements: Implications for Tourism and Hospitality Marketing.
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