E-Commerce Operations Management - Couverture souple

Cao, Qing; Schniederjans, Marc J

Couverture souple

ISBN 10 : 9812380167 ISBN 13 : 9789812380166

Editeur : World Scientific Publishing Co Pte Ltd, 2002

Synopsis

Latest Edition: E-Commerce Operations Management (2nd Edition)This book focuses on managerial issues of operations management for e-commerce businesses. Specifically, it will help students interested in the managerial aspects of running e-businesses to know what is important in their operations, including personnel, technology, and systems. The book uniquely shows how the basic content of operations management (i.e., quality, inventory, product design, etc.) should be applied in an e-business.Very recent e-commerce research findings and methodologies have been incorporated to offer a broader range of academic contributions. The text is based on hard, empirical evidence provided by numerous e-commerce organizations and research scholars.The book also presents a detailed, step-by-step set of procedures and successful strategies that readers can use immediately. New knowledge has to be made easy to use and the authors have integrated the current theory with current practice so that users can see the benefits and use them without delay.A complimentary copy of the 'Instructor's Manual and Test Bank' and 10 PowerPoint presentations of the text materials are available for all instructors who adopt this book as a course text. Please send your request to sales@wspc.com.

Détails de l'édition

• Éditeur: World Scientific Publishing Co Pte Ltd
• Date d'édition: 2002
• Langue: anglais
• ISBN 10: 9812380167
• ISBN 13: 9789812380166
• Reliure: Broché
• Nombre de pages: 308
• Coordonnées du fabricant: non disponible
• Personne responsable: non disponible