Online Marketing in 7 Days: A Practical Guide for Everyone Who Can't Avoid it Any Longer! - Couverture souple

McCartney, Sarah

 
9789814328197: Online Marketing in 7 Days: A Practical Guide for Everyone Who Can't Avoid it Any Longer!
Couverture souple
ISBN 10 : 9814328197 ISBN 13 : 9789814328197
Editeur : Marshall Cavendish International (Asia) Pte Ltd, 2011

Synopsis

A seven-day workbook for everyone stuck in the coned-off section of the information superhighway. Is it time to get started with your online marketing? If you're reluctant, nervous or truly terrified, start here. This book is a creative approach for everyone who can't avoid it any longer. No marketing jargon, no techie talk. No rash promises. Just clear, helpful, encouragement. Advice on how to do it yourself, when to bring in an expert, and what to tell them so you get good value and online marketing that suits your own organisation. Opinions and tips from people who've been through it themselves.

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À propos de l'auteur

Sarah McCartney is a brand strategist and university lecturer in online marketing and business language. She was previously the head of brand publications at Lush. She is the author of The Fake Factor.

Les informations fournies dans la section « A propos du livre » peuvent faire référence à une autre édition de ce titre.

Éditeur
Marshall Cavendish International (Asia) Pte Ltd
Date d'édition
2011
Langue
anglais
ISBN 10 
9814328197
ISBN 13 
9789814328197
Reliure
Broché
Nombre de pages
167
Coordonnées du fabricant
non disponible
Personne responsable
non disponible