Enjoy Your Stay: Branding for Hospitality - Couverture rigide

 
9789881383471: Enjoy Your Stay: Branding for Hospitality

Synopsis

As there are more and more choices of entertainment, people's demand for quality relaxing brands increases, which in turn influences people's lifestyle. Brand identity, as a vital marketing strategy, plays an important role in attracting potential customers. Enjoy your Stay--Branding for Hospitality is the sequel to the best sellers-- Communicating Fashion Brand and Delicious Branding. This book focuses on branding for hospitality, presenting excellent brand identity designs of relaxing brands along with their interior design, including hotel, resort, theatre, cinema, spa, golf course, etc, offering illuminating insights and unveiling the stories behind.

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À propos de l?auteur

SendPoints is a China-based publisher of design books and magazines. Representing traditional and cutting edge designs from around the world, their publications range across art and culture, graphic and product design, fashion, exhibition, interior design and architecture.

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