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Synopsis

Unlike the visual identity of regular corporate, the visual communication of cultural event and brand campaign should be much stronger and bolder, since the theme is always distinctive, but also the time of promoting is quite short. Hence, designers have large space to give scope to their creative ideas, which could be both great opportunity and tough challenge.The book Sensation � Theme Promo & Campaign will involve most splendid designs of promotional items for culturalevent and brand campaign worldwide, range from little card, flyer, to brochure and poster, and even to environmentalgraphic. A series of visual impact not only stimulates people�s nerve, more importantly, generates the effectof publicity and enhance the prestige and popularity of the event and brand.

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Présentation de l'éditeur

SENSATION - THEME PROMO & CAMPAIGN GRAPHICS contains the most impressive promotional design for cultural event and brand campaigns worldwide, ranging from business cards and flyers to brochures and posters, to environmental graphics. A series of visually powerful images not only stimulates people's nerves, but also generates publicity attention and enhances the prestige and popularity of the event and brand internationally.

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