Inman Learning Presents: Mandarin Chinese for Business - Couverture souple

Learning, Inman

Couverture souple

ISBN 10 : 9887519022 ISBN 13 : 9789887519027

Editeur : Inman Learning, 2020

Synopsis

Do you want to learn Mandarin Chinese for business?

Do you want to communicate with confidence and clarity in the world's largest market?

Do you want to stand out from the crowd and make a difference in your career?

If you answered yes to any of these questions, then you need this book. This book is a step-by-step guide to quickly and easily master the essential language skills and strategies for doing business in China.

You will learn the basics and gradually build up so that you can:

1. Make a good first impression in Mandarin Chinese. You’re going to be finding and originating business. When you meet clients, learn to introduce yourself and your company to make a good first impression. What makes you, your company and your offerings unique?
2. Lead executive meetings with cultural sensitivity. Ask good questions about potential investments and evaluate past performance so that you can drive new business ideas and improve operations.
3. Thrive at the workplace effectively. We teach you how to navigate the office environment. Thriving in the workplace means using the right language to manage your direct reports and even your direct supervisors.
4. Master industry terms. Learn established industry terms across Financing & Accounting, Sales & Marketing, and Manufacturing. What’s the latest EBIT figure for our business? How about the Return-on-Equity? Should we lower the cost of production by 15%? Tweak your business precisely and methodically.
5. Negotiate with clients. We show you the art and the language that goes behind maneuvering Chinese clients. Negotiate pricing, renewals, and key terms to secure the win.

Fully Romanized and produced with a full set of English-Mandarin Chinese translations. No prior Mandarin Chinese knowledge needed.

This book is not an academic text. It is a practitioner's collection of business dialogue, sample written communications, and industry terminology that you can apply immediately as part of your day to day business dealings.

• Part 1 of this book provides a crash course on the pronunciation and building blocks for Mandarin.
• Part 2 dives into various topics in Business Mandarin from introductions, to meetings, to negotiations.
• Part 3 features English-Chinese translations of key business, financial, and economic vocabulary so that you can regularly update your frameworks with the latest terms.

Order your copy today and get ready to take your career to the next level!

Inman Learning is committed to its readers. We connect people with the right words.

InmanLearning.com

Détails de l'édition

• Éditeur: Inman Learning
• Date d'édition: 2020
• Langue: anglais
• ISBN 10: 9887519022
• ISBN 13: 9789887519027
• Reliure: Broché
• Nombre de pages: 124
• Coordonnées du fabricant: Manufactured by Amazon on behalf of the author; https://www.amazon.fr/hz/contact-us; ; c/o Amazon Media EU S.à.r.l., 38 Avenue John F. Kennedy; Luxembourg; L-1855; Luxembourg