Effective Digital Marketing Techniques for SMEs: A Practical Guide to Strategy, Customer Acquisition, and Measurement - Couverture souple

Kurum, Bora

Couverture souple

ISBN 13 : 9798167489219

Editeur : Independently published, 2026

Synopsis

Make digital marketing work for your business—not the other way around

Effective Digital Marketing Techniques for SMEs is a practical guide for small-business owners and managers who need to make clear marketing decisions with limited time, budget, or in-house expertise. Instead of trying to be everywhere, learn how to connect your business goals with customer needs, choose the channels that fit, and measure what matters.

Inside, you’ll learn how to:

• Set a measurable marketing objective before choosing a channel

• Build a useful website and strengthen search and local visibility

• Plan paid search, content, and lead-capture activities around customer intent

• Use analytics, email, CRM, and automation responsibly

• Choose social channels with purpose and evaluate results beyond clicks and likes

• Run focused tests, learn from the evidence, and decide what to improve next

With practical examples and a clear 30-day action plan, this book helps you build a more focused, measurable digital-marketing approach—one that fits your business and the customers you serve.

Détails de l'édition

• Éditeur: Independently published
• Date d'édition: 2026
• Langue: anglais
• ISBN 13: 9798167489219
• Reliure: Broché
• Nombre de pages: 111
• Coordonnées du fabricant: non disponible
• Personne responsable: non disponible