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LinkedIn for 50+ Professionals: Build Authority, Land Opportunities, and Make Your Experience Visible - Couverture souple

Veasey, Byron K.

 
9798178213155: LinkedIn for 50+ Professionals: Build Authority, Land Opportunities, and Make Your Experience Visible

Synopsis

Before anyone hears your voice, they read your profile.

A recruiter types a search. A former colleague forwards your name. A board chair looks you up before the committee meets. In less than a minute, a stranger decides whether thirty years of results look current or out of date.

That's the Pre-Read. For professionals over 50, it carries a question nobody asks out loud: Is this person current?

A neglected profile answers no before you ever get the chance to argue. Hiding your age makes it worse. This book gives you a third option: a system that makes decades of experience easy to read for people who have seconds to judge it.

LinkedIn for 50+ Professionals is a 90-day, chapter-a-week plan for experienced professionals who are job searching, changing careers, or moving into consulting, fractional, or board work.

Inside, you'll learn how to:

  • See how recruiters actually search, and why the words on your profile decide whether you're found at all
  • Rewrite your headline and About section so your strongest recent result shows before "see more"
  • Edit thirty years of experience without hiding anything, using the fifteen-year window and LinkedIn's Career Break feature
  • Build proof of currency: skills, credentials, and recommendations that answer the question before it's asked
  • Wake a dormant network without awkward "it's been a while" messages
  • Stay visible in thirty minutes a week, without becoming an influencer
  • Search while employed without alerting your boss, and spot a fake recruiter in five minutes
  • Answer the age question in an interview, spoken or not
  • Package your expertise into consulting offers and set up LinkedIn's Services page

Every chapter includes two diagrams, a fill-in template, two copy-ready AI prompts and a Field Note that follows one professional through the work. The appendices add a settings and privacy checklist, a specs sheet, a quick start for readers new to LinkedIn, and all 28 AI prompts in one library.

This isn't a pep talk, and it isn't an influencer playbook. It's a system built for the way you're actually read.

You aren't behind. You're unread or misread. That's a solvable problem.

Byron K. Veasey, MBA, MMgt, is a U.S. Air Force veteran with more than thirty-five years at Deloitte, AT&T, KPMG, Arthur Andersen, and Morgan Stanley. He writes practical, system-based career books for experienced professionals.

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