The Pilot That Worked — And Died Anyway
Your best idea just cleared every test you gave it. Strong results. Happy sponsor. Real customer demand. Eighteen months later, it's still "in pilot" — because nobody agreed what "ready to scale" meant, and the one person who championed it got reassigned. Sound familiar?
Innovation Management isn't another book that tells you to "fail fast" or "think like a startup." It's an operating manual: 11 field-tested frameworks that show you exactly where good ideas die in your organization — and how to fix each failure point, this quarter.
Written by Dr. Agus Masrianto, creator of the DMUI and STRATRIX™ frameworks, Volume 7 of The Future-Ready Business Series™.
Stop running innovation theatre. Start running a system.
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