AESTHETIC MEDICINE FOR GENERAL PRACTITIONERS: PRINCIPLES, PROCEDURES, AND BEST PRACTICE IN CLINICAL AESTHETICS - Couverture souple
Synopsis
Aesthetic Medicine for General Practitioners: Principles, Procedures, and Best Practice in Clinical Aesthetics is a definitive, practice-oriented guide for clinicians who want to safely and confidently deliver high-quality non-surgical aesthetic treatments in modern medical practice.
Written by Edoardo Cervoni, this book bridges the gap between core medical training and the rapidly expanding field of aesthetic medicine. It provides a structured and clinically rigorous pathway into one of the fastest-growing sectors of healthcare.
Unlike theory-heavy publications, this book is designed for real-world clinical application, combining anatomy, safety, technique, and decision-making into a practical framework that can be applied immediately in practice.
It equips clinicians not only to perform procedures but also to think like aesthetic physicians, balancing artistry, safety, and medical responsibility.
Within this book, you will learn how to:
· Master facial anatomy with direct relevance to injectable and energy-based procedures
· Assess facial ageing, symmetry, and proportions for structured treatment planning
· Perform dermal filler and botulinum toxin treatments with safety and precision
· Navigate high-risk vascular zones and manage complications confidently
· Integrate ultrasound into aesthetic practice for safer injection techniques
· Approach full-face rejuvenation, including the chin, jawline, lips, tear troughs, and nose
· Use lasers, IPL, RF microneedling, chemical peels, and regenerative treatments effectively
· Apply PRP and emerging biostimulatory therapies in clinical practice
· Understand ethnic variation, ethics, consent, and medico-legal frameworks
· Build a sustainable and ethical aesthetic practice
· Incorporate anti-ageing medicine, nutrition, hormones, and longevity principles into patient care
· Apply structured clinical cases, consent templates, and consultation frameworks
What makes this book different
This is not a cosmetic handbook or a marketing guide; it is a clinically grounded roadmap to the practice of aesthetic medicine, written for doctors who want to expand their skills safely, ethically, and competently.
Every chapter is built around patient safety, anatomical precision, and real-world decision-making, ensuring that aesthetic outcomes are not only beautiful but also medically sound.
Who this book is for
• General practitioners entering aesthetic medicine
• ENT surgeons, dermatologists, and cosmetic physicians
• Doctors transitioning into non-surgical aesthetics
• Advanced trainees in facial aesthetics
• Clinicians seeking to refine or expand their procedural skill sets
Why this book matters now
Aesthetic medicine is no longer a niche subspecialty; it is a core component of modern private practice. This book provides the clinical foundation needed to enter and progress in this field with confidence, competence, and credibility.
Les informations fournies dans la section « Synopsis » peuvent faire référence à une autre édition de ce titre.