Complete Google Ads Course - Couverture souple

Livre 16 sur 27: Digital Marketing

Neto, José

 
9798251291636: Complete Google Ads Course
Couverture souple
ISBN 13 : 9798251291636
Editeur : Independently published, 2026

Synopsis

Complete Google Ads Course
Table of Contents

  1. Introduction to Google Ads

  2. Google Ads Ecosystem Overview

  3. Google Search Network

  4. Google Display Network

  5. YouTube Advertising

  6. Shopping Campaigns

  7. Keywords Strategy & Research

  8. Short-tail vs Long-tail Keywords

  9. Keyword Auction System

  10. Campaign Setup & Structure

  11. Ad Creation & Optimization

  12. Bidding Strategies

  13. Quality Score

  14. Analytics & Performance Tracking

  15. Advanced Strategies

  16. Common Mistakes & Best Practices


1. Introduction to Google Ads

Google Ads (formerly Google AdWords) is Google's online advertising platform that allows businesses to display ads across Google's vast network of websites, search results, YouTube, and partner sites. With over 8.5 billion searches per day, Google Ads provides unparalleled reach for businesses of all sizes.

Les informations fournies dans la section « Synopsis » peuvent faire référence à une autre édition de ce titre.

Éditeur
Independently published
Date d'édition
2026
Langue
anglais
ISBN 13 
9798251291636
Reliure
Broché
Nombre de pages
28
Coordonnées du fabricant
Manufactured by Amazon on behalf of the author
https://www.amazon.fr/hz/contact-us

c/o Amazon Media EU S.à.r.l., 38 Avenue John F. Kennedy
Luxembourg
L-1855
Luxembourg