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Digital Transformation and Strategic Perspectives in International Business - Couverture rigide

 
9798260028957: Digital Transformation and Strategic Perspectives in International Business

Synopsis

Digital transformation drives change in the global business environment, reshaping how organizations create value, compete, and engage with international markets. The integration of digital technologies enhances operational efficiency, improves decision-making, and encourages innovative business models. From a strategic perspective, digital transformation influences corporate strategy, market expansion, and competitive advantage. In the context of international business, companies must navigate diverse regulatory frameworks, cultural differences, and various levels of digital literacy while utilizing current technologies to strengthen their global presence. Understanding the strategic implications of digital transformation may catalyze sustainable growth and organizational success. Digital Transformation and Strategic Perspectives in International Business explores how digital technologies transform business operations, strategies, and competitive dynamics in the global marketplace. It examines the strategic opportunities and challenges international businesses face when adopting digital innovations, including their impact on market expansion, organizational performance, and competitiveness. This book covers topics such as globalization, international trade, and business strategy, and is a useful resource for business owners, policymakers, academicians, researchers, and scientists.

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