12+1 Psychological Secrets Every Marketer Needs to Know - Couverture souple

Bergman, Sven-Erik

 
9798263807740: 12+1 Psychological Secrets Every Marketer Needs to Know
Couverture souple
ISBN 13 : 9798263807740
Editeur : Independently published, 2025

Synopsis

What if you could understand why your customers make the choices they do – and use this insight to create marketing campaigns that truly resonate?

This book reveals 13 psychological principles that drive human decision-making and shows you how to use them to build trust, foster loyalty, and boost sales. From the framing effect to loss aversion and social proof, you’ll learn how small adjustments in communication can lead to big results.

You will discover:

  • How to shape perceptions and influence decisions.
  • Why the brain loves scarcity and exclusivity.
  • How to build emotional connections that last.
  • Practical strategies for applying psychological effects ethically and effectively.

Whether you’re a marketer, business leader, or entrepreneur, this book provides the tools you need to better understand your customers – and get them to choose you.

This is not just a book about marketing – it’s a guide to mastering the art of influence.

Les informations fournies dans la section « Synopsis » peuvent faire référence à une autre édition de ce titre.

Éditeur
Independently published
Date d'édition
2025
Langue
anglais
ISBN 13 
9798263807740
Reliure
Broché
Nombre de pages
130
Coordonnées du fabricant
Manufactured by Amazon on behalf of the author
https://www.amazon.fr/hz/contact-us

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