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ECO ICONS: Patagonia, Eileen Fisher & Everlane: The Design of Ethical Fashion Movements - Couverture souple

Mercer, Sofia

 
9798270876265: ECO ICONS: Patagonia, Eileen Fisher & Everlane: The Design of Ethical Fashion Movements

Synopsis

Eco Icons highlights how Patagonia, Everlane, and Eileen Fisher turned sustainability into a style statement. These brands pushed beyond aesthetics to embed ethics into every garment, whether through radical transparency, timeless design, or activism-driven business models. This book explores how eco-conscious values reshaped consumer expectations and why sustainability became a cultural aspiration rather than a compromise. It reveals how integrity, simplicity, and bold honesty helped these labels rise as leaders, proving that ethics and style could walk hand in hand—and change an industry in the process.

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