Articles liés à The Car and the Brand

The Car and the Brand - Couverture souple

Almeida, Danillo

 
9798303073043: The Car and the Brand
Couverture souple
ISBN 13 : 9798303073043
Editeur : Independently published, 2024

Synopsis

Brands help a company convey a message to its audience. They guide its work and build its image in the market. The influence they exert in an automaker reaches every single one of its departments and affect cars from their initial project to their resale value.
This book aims to show you what brands mean to automakers and how they manage them, whether they have many brands or only one. You will be able to see cars in a whole new way and understand a lot more about what makes a modern automobile.

Les informations fournies dans la section « Synopsis » peuvent faire référence à une autre édition de ce titre.

Éditeur
Independently published
Date d'édition
2024
Langue
anglais
ISBN 13 
9798303073043
Reliure
Broché
Nombre de pages
125
Coordonnées du fabricant
Manufactured by Amazon on behalf of the author
https://www.amazon.fr/hz/contact-us

c/o Amazon Media EU S.à.r.l., 38 Avenue John F. Kennedy
Luxembourg
L-1855
Luxembourg