Food Marketing Research: A Student Text, 2nd Edition - Couverture souple

Stanton, Dr. John L; Partner, Mr. James

 
9798362347840: Food Marketing Research: A Student Text, 2nd Edition

Synopsis

this book goes through the primary research types used in the food Industry. It is an overview and refers heavy to the internet for details on the various techniques. The second edition is different in that a number of editing were were fixed and the chpter on Syndciated data has been expended.

Les informations fournies dans la section « Synopsis » peuvent faire référence à une autre édition de ce titre.