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Real-World Tools and Scenarios for Entrepreneurship Exploration - Couverture rigide

 
9798369331002: Real-World Tools and Scenarios for Entrepreneurship Exploration

Synopsis

Entrepreneurship, a dynamic force driving economic growth and innovation, faces multifaceted challenges in today's global landscape. Small firms, vital for economic diversity and innovation, need more resources and technological capabilities to compete with larger enterprises. Moreover, the rapid pace of technological advancement, while offering growth opportunities, also presents complexities in adoption and integration. Cultural, regulatory, and institutional differences further compound these challenges, hindering entrepreneurial success and regional development. Real-World Tools and Scenarios for Entrepreneurship Exploration offers a comprehensive solution to the complexity entrepreneurs and small businesses face. The book equips readers with the latest trends and insights into entrepreneurial practices worldwide by presenting real-world scenarios. Through comparative analyses, it provides a deep understanding of the institutional frameworks impacting entrepreneurship and offers strategies for overcoming technological burdens. The book also delves into the psychology of successful entrepreneurs, fostering an entrepreneurial mindset crucial for navigating challenges and seizing opportunities.

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À propos des auteurs

Dr. Andreas Masouras is Assistant Professor at Neapolis University in the fields of Marketing and Communication. He holds a PhD (Honors) from the Department of Political Science and International Relations of the University of the Peloponnese. The title of his doctoral dissertation is "Entrepreneurship and Competitiveness through the lens of the Institutional Analysis: The Case of Cyprus". His doctoral thesis is posted in the National Archive of Doctoral Theses. Also, he holds an MPhil from Brighton University (Media Management). He is pursuing his postdoctoral research at the University of Western Macedonia in the field of entrepreneurship.

Sofia Anastasiadou is a Professor of Statistics and Research Methodology at the University of Western Macedonia (UOWM). Her teaching focuses in the field of cognitive Research Methodology (Quantitative and Qualitative), Educational Research and Statistical Data Analysis, Big Data. She has written three books on Statistics and Research Methodology and has published over 280 articles in International and Greek Journals as well as in International and Greek Conferences. She has participated in scientific dialogues/round tables in more than 200 lectures at International and Greek Conferences. She has organized and co-organized Greek and International Scientific Conferences. She is also a Member of a number of Scientific Committees of International Conferences and is an Associate Editor in a number of International Journals.

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