New Strategy Models in Digital Entrepreneurship - Couverture rigide

 
9798369337431: New Strategy Models in Digital Entrepreneurship

Synopsis

The changing digital landscape has many organizations grappling with the challenge of adapting to unprecedented changes and innovation. The absence of a universally accepted definition of digital strategy exacerbates the complexity, leaving leaders uncertain about how to navigate this journey. Inertia becomes an untenable response to the urgent questions organizations face in a digitized world-how to seize digital opportunities, mitigate threats, and transform traditional values into digital assets. New Strategy Models in Digital Entrepreneurship emerges as the definitive solution for academic scholars seeking clarity and guidance in the realm of digital strategy. The book offers a comprehensive collection of papers that explore traditional paradigms, contemporary approaches, and innovative research methodologies. It serves as a beacon for practitioners, academicians, postgraduate and undergraduate students, and librarians, providing a roadmap for formulating and executing robust digital strategies. From theoretical foundations to the application of innovative business models, the book presents a holistic approach to navigating the complexities of digital transformation.

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À propos des auteurs

Ayşe Meriç YAZICI (PhD) is from Istanbul Gelisim University, Istanbul, Turkey. She received her bachelor's degree in Public Administration and received her master's degree in Business Administration. She holds Ph.D. in Business Administration and received her post-doctoral in Space Humanities research platform at Lund University, Sweden. She is also part of a group at the Blue Marble Space Institute of Science in Seattle, Washington, U.S.A. analysing approaches to sovereignty in the space settlement of Mars. Her research interests comprise networks and partnerships in diverse disciplines. She has been working on biomimicry, business management, and space technology. She published many articles and book chapters both in Turkish and English. In addition, she is also editor-in-chief of the Scientific Journal of Space Management and Space Economics and on the editorial board of Studia Humana.

Marco Valeri is Associate Professor of Organizational Behavior, Faculty of Economics, Niccolò Cusano University, Italy. He is Lecture in Applied Organizational Behaviour, Xenophon College, UK. He is Visiting Professor at University of Information Science and Technology (UIST) "St. Paul The Apostle", Macedonia. He is Adjunct Professor at Faculty of Social Sciences and Leisure Management, School of Hospitality, Tourism and Events, Taylor's University, Malaysia. He is Adjunct Professor at Faculty of Economics, Lovely Professional University (LPU), Phagwara, India. He is Associate Researcher in Strategy, Magellan Research Center, School of Management, Iaelyon Business School, Jean Monet University, France. He is Honorary Associate Professor, University of Pannonia, Hungary. Ranked #7 worldwide the most productive family economics scholars according to the ranking published by Texas State University. He's teaching and consultancy fields include strategic management, leadership development, cross-cultural management, international hospitality management. He is member of several Editorial Boards of international tourism journals, reviewer and editor of several handbooks on entrepreneurship, tourism and hospitality management (Emerald Publishing, Springer, Routledge and IGI Global).

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