The life of a salesperson is not easy. It is filled with challenges, competitions, expectations, forecasts, and numbers. Also, there are phenomenons like targets, projections, monthly achievements, cold calls, lead generations, follow-ups, customer relationship management (CRM), etc., which tremendously impact each salesperson’s career. Suppose the author has to borrow a metaphor from his primary teacher’s vocabulary about how the teacher used to explain mathematics as a (tougher one, as it may seem in the beginning) subject to his students; sales, as a career, is like a coconut - very hard from the outside, but when broken with required skill and efforts, soft and juicy inside. A sales job may look hard and tiresome from the outside; however, when you immerse yourself in its various tasks, a flow will be generated that takes you from the most fundamental principle to the top most advanced stages.
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‘The Salesman’s Luck’ is written for those who consider luck to be planned, designed, operated, and managed.
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