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MY AMAZING MARKETING ADVENTURE WITH ALAN SUGAR: In three years, a market worth 180 M$. Marketing and communication, marketing management, international marketing, sales techniques - Couverture souple

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Accenti, Ettore

 
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Synopsis

The citizens from Ticino (CH) can purchase our books in Lugano at the 'Il Segnalibro' bookstore (091-922225) and the 'Libreria del LAC' (091-980082).
A COMPREHENSIVE MANUAL ON HOW TO CREATE A COMPANY STRUCTURE AND MAKE IT OPERATIONAL IN A SHORT AMOUNT OF TIME. How I created a market worth 220 billion liras (about 180 M$ at the exchange rate at 1987) in three years. In this book, I explain and document with 120 images how I managed to set up the Italian branch of the English company Amstrad Plc in three months, with all its facilities.

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