Retail Marketing & Management: Text & Cases - Couverture souple

Roy, Dr Kisholoy

 
9798398785111: Retail Marketing & Management: Text & Cases
Couverture souple
ISBN 13 : 9798398785111
Editeur : Independently published, 2023

Synopsis

This book discusses at length about the various perspectives of retailing business along with citing the present retail scenario. It delves in detail about the various activities and equipment at retail stores apart from dealing with various merchandise display techniques at stores. Merchandising strategies, retail marketing strategies and customer experience management at retail stores are some of the other important topics discussed in this book.Each and every aspect concerning operations across retail verticals have been discussed in detail. Along with extensive text coverage, the book also comes with a comprehensive number of case studies covering the various important tenets of retailing.

Les informations fournies dans la section « Synopsis » peuvent faire référence à une autre édition de ce titre.

Éditeur
Independently published
Date d'édition
2023
Langue
anglais
ISBN 13 
9798398785111
Reliure
Broché
Nombre de pages
736
Coordonnées du fabricant
Manufactured by Amazon on behalf of the author
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