The Art of the Show An Introduction to the Study of Exhibition Management Fifth Edition - Couverture souple

Breden, Cathy

 
9798453482603: The Art of the Show An Introduction to the Study of Exhibition Management Fifth Edition
Couverture souple
ISBN 13 : 9798453482603
Editeur : Independently published, 2021

Synopsis

The Art of the Show, an Introduction to the Study of Exhibition Management textbook, explores the world of exhibitions and events. The fifth edition focuses on the requirements for planning and holding a successful exhibition, both business-to-business and business-to-consumer events; what must be done leading up to the exhibition, during the exhibition and post-event, to create a marketplace for buyers and sellers that fosters engagement and offers a synergistic environment. Written by a broad spectrum of industry experts, this body of knowledge is a standard resource in university and college classrooms around the globe and provides an up-to-date resource for the experienced professional.

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Éditeur
Independently published
Date d'édition
2021
Langue
anglais
ISBN 13 
9798453482603
Reliure
Broché
Nombre de pages
538
Éditeur
Sperstad Janet, Cecil Amanda, Flanagan Marsha
Coordonnées du fabricant
Manufactured by Amazon on behalf of the author
https://www.amazon.fr/hz/contact-us

c/o Amazon Media EU S.à.r.l., 38 Avenue John F. Kennedy
Luxembourg
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Luxembourg